The following artifacts support both UX writing and interaction design projects in the discovery phase. Need to see more? Contact me for additional information.
USER PERSONA
A prominent information security consulting firm hired me to overhaul the UI for a complex, data-intensive application that had been used internally for several years but would be marketed for licensed use when relaunched.
I created a user persona to remind the development team and product owners that new users of the licensed application would differ from the in-house security consultants who had used the application since its inception.
New users would need to rely on discovering the tool’s functionality as they assessed potential security threats. Also, some of the potential licensees worked remotely on laptops, without the benefit of large monitors.
TASK AND DATA FLOW
To identify UI and back-end requirements for adding custom quote tracking to a web-based, digital print order management tool, I organized a white-boarding session with the developers and product owners of the proposed functionality.
This exercise outlined both internal user (account exec and estimator) and customer (quote requester) tasks and exposed the iterative nature of custom quotes.
The task flow originated in the order management tool, proceeded to an ecommerce checkout flow, and returned to the internal-facing tool for requotes and production when an order was placed.
USER JOURNEY
When planning the user experience for a new small business dashboard and suite of online marketing tools, the UX team needed to account for many user scenarios, such as new users v. authenticated users and the browse v. buy experience. I created this user journey to capture all user flows and their required interactions and pages.